Attract more
clients today
with the module that was missing from your coaching qualification.
Introducing Launchpad
Coaching courses teach you to coach. Not to do the other 50% of running a coaching business. Not to be intentional about your brand, design packages, set your pricing, build a pipeline and make sales. Launchpad is here to fix that.
Hi, I’m Sarah
I’ve walked the walk. Having built my own executive coaching practice which meets my financial goals - this is the knowledge I wish I’d had when starting out.
I have a marketing background. When I began my career, I worked in media strategy for brands like Coca-Cola, 20 Century Fox and L’Oreal.
As well as extensive sales strategy experience, as the executive responsible for writing ‘The Google Way of Selling’ - Google’s global approach to sales enablement still in place today, 8 years later.
Oh, and I’ve won multiple awards for my learning programmes. I specialised in talent development in the later stages of her corporate career, winning awards for impactful, experiential learning design.
The 5 Modules of Launchpad
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1. PEOPLE
Explore the heart of your coaching business - the people involved. Get clarity on the unique value you bring to the business. Build a profile of the clients you’d like to work with.
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2. PRODUCT
Now you have a clearer sense of your gifts, and your clients’ needs... we’ll be thinking creatively about what products and services you can offer - and where they will exist.
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3. PRICING
How do we charge for our services? How do we FEEL about pricing our products competitively? Set commercial goals and fair prices for your product portfolio.
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4. PROMOTION
At last, the tactics of promotion! Map where your ideal client spends their time, and how they make decisions. Decide how and when to talk to them about your business.
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5. PITCHING
Your promotion has worked and a client booked a call with you. This workshop explores how you make sure that your discovery calls are high-converting for the right clients.
The Launchpad Journey
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Workshops
There will be 5 live online workshops of 2.5 hours - each one teaching a different ‘P’ - happening weekly. You’ll come out of each workshop with at least one experiment you want to test.
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Community
You’ll take the course with a small group of max 6 coaches in a similar situation to you. You’ll build a strong group who supports each other and shares learnings as you experiment through the programme.
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Group Coaching
6 weeks after the workshops have finished, we’ll meet up to review and reflect on our experience applying our experiments. Together, we’ll create an action plan on how to move forward.
Request a brochure
Send us your details and we’ll send you a brochure with more details on the programme. The next intake is 15th September ‘25.